Normal view MARC view ISBD view

International marketing

By:

Ghauri, Pervez

Contributor(s):

Cateora, Philip

Material type: Text

TextPublication details: Boston; McGraw-Hill; 2009Edition: 2nd edDescription: xviii, 659 p.; ill; Includes indexISBN:

978-0-07-126828-8

Subject(s):

DDC classification:

C 658.848 G11i

Summary: The book is about international business and it considers the important distinction to see how it affects international marketing strategies.

Tags from this library: No tags from this library for this title. Log in to add tags.

Average rating: 0.0 (0 votes)

Holdings
Item type	Current library	Call number	Status	Barcode
Book	PCC CIRCULATION	C 658.848 G11i (Browse shelf(Opens below))	Available	3518

Browsing PCC shelves, Shelving location: CIRCULATION Close shelf browser (Hides shelf browser)

Previous								Next
Previous	C 658.84 W75p Principles of supply chain maangement : a balance approach	C 658.848 C28i International marketing	C 658.848 C28i International marketing	C 658.848 G11i International marketing	C 658.848 K24g Global marketing	C 658.85 C35s Sales management	C 658.85 C35s Fundamentals of selling: customers for life through service	Next

The book is about international business and it considers the important distinction to see how it affects international marketing strategies.

There are no comments on this title.

to post a comment.