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Successful tourism marketing

By:

Arora, R. K

Material type: Text

TextPublication details: New Delhi ; Mohit Publications.; 2007Description: 218 p; Includes indexISBN:

81-74455-378-4

Subject(s):

DDC classification:

C 338.479 Ar6s

Summary: Modern marketing is a way of doing business, heavily based on the marketing concepts. Planning, organization and establishment of goals with firm and clear guidelines make for a successful tourism marketing strategy. Aim of the this book is to provide to our readers latest innovative concepts and activities for conducting successful tourism marketing.

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Item type	Current library	Call number	Status	Barcode
Book	PCC CIRCULATION	C 338.479 Ar6s (Browse shelf(Opens below))	Available	3366

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Modern marketing is a way of doing business, heavily based on the marketing concepts. Planning, organization and establishment of goals with firm and clear guidelines make for a successful tourism marketing strategy. Aim of the this book is to provide to our readers latest innovative concepts and activities for conducting successful tourism marketing.

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