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Restaurant success, by the numbers : a money-guy's guide to opening the next new hot spot

By:

Fields, Roger

Material type: Text

TextPublication details: California ; Ten Speed Press, Berkeley; 2007Description: 280 p; Includes indexISBN:

978-1-58008-663-9

Subject(s):

Restaurant management

DDC classification:

R 647.95068 F46

Summary: Ninety percent of all restaurants fail, and those that succeed happened upon that mysterious X factor, right' Wrong! A man of many hats: money-guy, restaurant owner, and restaurant consultant-Roger Fields shows how a restaurant can survive its first year, based on far more than luck, and keep diners coming back for many years to come. Featuring real-life restaurant start-up stories (including some of the author's own), this comprehensive how-to walks readers through the logistics of opening a restaurant: creating the concept, choosing a location, designing the menu, establishing ambiance, hiring staff, and, most important, turning a profit. Opening a restaurant isn't easy, but this realistic dreamer's guide helps set the table for lasting success. From the Trade Paperback edition

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Holdings
Item type	Current library	Call number	Status	Barcode
Book	PCC REFERENCE	R 647.95068 F46 (Browse shelf(Opens below))	Available	1920

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Ninety percent of all restaurants fail, and those that succeed happened upon that mysterious X factor, right' Wrong! A man of many hats: money-guy, restaurant owner, and restaurant consultant-Roger Fields shows how a restaurant can survive its first year, based on far more than luck, and keep diners coming back for many years to come. Featuring real-life restaurant start-up stories (including some of the author's own), this comprehensive how-to walks readers through the logistics of opening a restaurant: creating the concept, choosing a location, designing the menu, establishing ambiance, hiring staff, and, most important, turning a profit. Opening a restaurant isn't easy, but this realistic dreamer's guide helps set the table for lasting success. From the Trade Paperback edition

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