Let them eat cake : marketing luxury to the masses - as well as the classes
Material type:
TextPublication details: America ; Dearborn Trade Publishing; 2005Description: 299 p; Includes bibliography and indexISBN: - 0-7931-9307-9
- C 658.8343 D23L
| Item type | Current library | Call number | Status | Barcode | |
|---|---|---|---|---|---|
Book
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PCC CIRCULATION | C 658.8343 D23L (Browse shelf(Opens below)) | Available | 1955 |
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| C 658.8342 P44c Consumer behavior and marketing strategy | C 658.8342 Sc3c Consumer behavior | C 658.83421 Retail strategies: understanding why we shop: emotional rewards and retail strategies | C 658.8343 D23L Let them eat cake : marketing luxury to the masses - as well as the classes | C 658.84 C99i International marketing | C 658.84 M41i International marketing management : text and cases | C 658.84 P28i International marketing text and cases |
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