Essentials of marketing : marketing strategy planning approach
Material type:
TextPublication details: New york, NY ; McGraw-Hill/Irwin; 2008Edition: 11th edDescription: xxxv, 660 p; Includes indexISBN: - 978-0--07-128334-2
- C 658.8 P43e
| Item type | Current library | Call number | Status | Barcode | |
|---|---|---|---|---|---|
Book
|
PCC CIRCULATION | C 658.8 P43e (Browse shelf(Opens below)) | Available | 3840 |
Browsing PCC shelves, Shelving location: CIRCULATION Close shelf browser (Hides shelf browser)
| C 658.8 M35m Marketing management | C 658.8 M69a Heritage marketing | C 658.8 P43c Essentials of marketing : A marketing strategy planning approach | C 658.8 P43e Essentials of marketing : marketing strategy planning approach | C 658.8 P44m Marketing management : knowledge and skills | C 658.8 W15m Marketing strategy: a decision-focused approach | C 658.8 W15m Marketing strategy: a decision-focused approach |
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