The art of building a brand : top marketers reveal the secrets of building successful brands (Record no. 1772)

MARC details
000 -LEADER
fixed length control field 00479nam a2200169Ia 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250730165318.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 250728s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 81-7094-587-9
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number C 658.87 Ar7
245 #4 - TITLE STATEMENT
Title The art of building a brand : top marketers reveal the secrets of building successful brands
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New Delhi
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Name of publisher, distributor, etc. Vision Books
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Date of publication, distribution, etc. 2003
300 ## - PHYSICAL DESCRIPTION
Extent 160 p.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Branding (marketing) - managrement
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Book
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Total checkouts Full call number Barcode Date last seen Price effective from Koha item type
          PCC PCC CIRCULATION 07/30/2025   C 658.87 Ar7 1900 07/30/2025 07/30/2025 Book