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The art of building a brand : top marketers reveal the secrets of building successful brands

The art of building a brand : top marketers reveal the secrets of building successful brands - New Delhi Vision Books 2003 - 160 p.

ISBN: 81-7094-587-9

Subjects--Topical Terms:
Branding (marketing) - managrement

Dewey Class. No.: C 658.87 Ar7

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