Technology entrepreneurship : creating, capturing, and protecting value
Duening, Thomas N.
Technology entrepreneurship : creating, capturing, and protecting value - Amsterdam Elsevier 2010 - xxviii, 562 p. Includes index
Recognizing the unique needs of the technology startup, Duening focuses on intellectual property development, funding, and marketing/selling more than other texts in this market. Extensive use of technology examples, case studies, and assignments keeps the book relevant and motivating for engineering students. A full supplements package, including instructor manual and lecture notes, makes it easy to get the course up and running. * rich in case studies, examples, and in-chapter elements that focus on the challenges of launching and operating a technologY
978-0-12-374502-6
Entrepreneurship
Technological innovations- Economic aspects
C 658.1514 D87t
Technology entrepreneurship : creating, capturing, and protecting value - Amsterdam Elsevier 2010 - xxviii, 562 p. Includes index
Recognizing the unique needs of the technology startup, Duening focuses on intellectual property development, funding, and marketing/selling more than other texts in this market. Extensive use of technology examples, case studies, and assignments keeps the book relevant and motivating for engineering students. A full supplements package, including instructor manual and lecture notes, makes it easy to get the course up and running. * rich in case studies, examples, and in-chapter elements that focus on the challenges of launching and operating a technologY
978-0-12-374502-6
Entrepreneurship
Technological innovations- Economic aspects
C 658.1514 D87t