| 000 | 00882nam a2200217Ia 4500 | ||
|---|---|---|---|
| 005 | 20250730165100.0 | ||
| 008 | 250728s9999 xx 000 0 und d | ||
| 020 | _a81-74455-378-4 | ||
| 082 | _aC 338.479 Ar6s | ||
| 100 | _aArora, R. K. | ||
| 245 | 0 | _aSuccessful tourism marketing | |
| 260 | _aNew Delhi | ||
| 260 | _b Mohit Publications. | ||
| 260 | _c2007 | ||
| 300 | _a218 p. | ||
| 300 | _bIncludes index | ||
| 520 | _aModern marketing is a way of doing business, heavily based on the marketing concepts. Planning, organization and establishment of goals with firm and clear guidelines make for a successful tourism marketing strategy. Aim of the this book is to provide to our readers latest innovative concepts and activities for conducting successful tourism marketing. | ||
| 650 | _aTourism -- Management. | ||
| 650 | _aHospitality industry | ||
| 942 |
_2ddc _cBK |
||
| 999 |
_c547 _d547 |
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