| 000 | 00904nam a2200217Ia 4500 | ||
|---|---|---|---|
| 005 | 20250730165316.0 | ||
| 008 | 250728s9999 xx 000 0 und d | ||
| 020 | _a978-1-4165-9524-3 | ||
| 082 | _aC 658.834 U3w | ||
| 100 | _aUnderhill, Paco | ||
| 245 | 0 | _aWhy we buy the science of shopping | |
| 260 | _aNew York | ||
| 260 | _b Simon & Schuster paperbacks | ||
| 260 | _c2009 | ||
| 300 | _axii, 306 p. | ||
| 300 | _bIncludes index | ||
| 520 | _aRevolutionary retail guru Paco Underhill is back with a completely revised edition of his classic, witty bestselling book on our ever-evolving consumer culture�full of fresh observations and important lessons from the cutting edge of retail such as Internet behemoths Amazon and iTunes as well as the globalization of retail in the world�s emerging markets. | ||
| 650 | _aConsumer behavior | ||
| 650 | _aMarketing research | ||
| 942 |
_2ddc _cBK |
||
| 999 |
_c1745 _d1745 |
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