000 00583nam a2200217Ia 4500
005 20250730165316.0
008 250728s9999 xx 000 0 und d
020 _a978-0-07-122028-6
082 _aC 658.83 Eg7
100 _aHair, Joseph F.
245 0 _aEseentials of marketing research
250 _a2nd ed.
260 _aNew York, NY
260 _b McGraw-Hill/Irwin
260 _c2010
300 _axvii, 398 p.
300 _bIncludes index
650 _aMarketing research
700 _aWolfinbarger, Mary F. ; Ortinau, Dvid J. ; Bush, Robert P.
942 _2ddc
_cBK
999 _c1739
_d1739