| 000 | 00583nam a2200217Ia 4500 | ||
|---|---|---|---|
| 005 | 20250730165316.0 | ||
| 008 | 250728s9999 xx 000 0 und d | ||
| 020 | _a978-0-07-122028-6 | ||
| 082 | _aC 658.83 Eg7 | ||
| 100 | _aHair, Joseph F. | ||
| 245 | 0 | _aEseentials of marketing research | |
| 250 | _a2nd ed. | ||
| 260 | _aNew York, NY | ||
| 260 | _b McGraw-Hill/Irwin | ||
| 260 | _c2010 | ||
| 300 | _axvii, 398 p. | ||
| 300 | _bIncludes index | ||
| 650 | _aMarketing research | ||
| 700 | _aWolfinbarger, Mary F. ; Ortinau, Dvid J. ; Bush, Robert P. | ||
| 942 |
_2ddc _cBK |
||
| 999 |
_c1739 _d1739 |
||