000			00585nam a2200229Ia 4500
005			20250730165315.0
008			250728s9999 xx 000 0 und d
020			_a978-007-126335-1
082			_aC 658.802 C85s
100			_aCraven, David W.
245		0	_aStrategic Marketing
250			_a9th ed.
260			_aNew York, NY
260			_b McGraw-Hill/Irwin
260			_c2009
300			_axv, 784 p. ; figs.
300			_bIncludes index
650			_aMarketing - Decision making
650			_aMarketing - Management
700			_aPiercy, Nigel F.
942			_2ddc _cBK
999			_c1720 _d1720