000			00589nam a2200217Ia 4500
005			20250730165314.0
008			250728s9999 xx 000 0 und d
020			_a978-1-259-25163-4
082			_aC 658.8 P43c
100			_aPerreault Jr., William D.
245		0	_aEssentials of marketing : A marketing strategy planning approach
250			_a14th ed.
260			_aNew York
260			_b McGraw-Hill
260			_c2015
300			_axliii, 717 p.
300			_bIncludes index
650			_aMarketing
700			_aCannon, Joseph P. ; McCarthy, E. Jerome
942			_2ddc _cBK
999			_c1713 _d1713