000 00501nam a2200205Ia 4500
005 20250730165314.0
008 250728s9999 xx 000 0 und d
020 _a978--0-07-128318-2
082 _aC 658.8 M35m
100 _aMarshall, Greg W.
245 0 _aMarketing management
260 _aNew York
260 _b McGraw-Hill
260 _c2010
300 _axxvi, 566 p.: figs; ill
300 _bIncludes index
650 _aMarketing
700 _aJohnston, Mark W.
942 _2ddc
_cBK
999 _c1711
_d1711