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020 _a981-0067-99-2
082 _aC 658.4012 T22s
100 _aTech, Foo check
245 0 _aSun Tzu on management : the art of war in contemporary business strategy
260 _aOxford
260 _c1995
300 _axxvii, 298 p.
300 _bIncludes bibliography and reference
520 _aThis text is an approach to strategic management, relating relevant segments of the 2500 year-old Art of War by Sun Tzu to insights gained through analyses of strategy processes within major ASEAN corporations (Singapore, Malaysia, Thailand, Philippines and Indonesia). Through analogy, the book seeks to record how Sun Tzu's prescriptions on strategy are largely borne out in their research of strategy processes within major listed corporations in ASEAN. The book is relevant to world management now that China, where Sun Tzu continues to be greatly revered, is on its way to becoming the world's largest economy. It is aimed at general managers, corporate planners, researchers and academics.
650 _aManagement strategy
700 _aGrinyer, Peter Hugh
942 _2ddc
_cBK
999 _c1550
_d1550