| 000 | 00680nam a2200229Ia 4500 | ||
|---|---|---|---|
| 005 | 20250730165134.0 | ||
| 008 | 250728s9999 xx 000 0 und d | ||
| 020 | _a978-981-06-9820-1 | ||
| 082 | _aC 647.94068 Sh7p | ||
| 100 | _aShoemaker, Stowe | ||
| 245 | 0 | _aPrinciples of marketing leaderships in hospitality and tourism: strategies and tactics for competitive advantage | |
| 250 | _a4th ed. | ||
| 260 | _aSingapore | ||
| 260 | _b Pearson | ||
| 260 | _c2007 | ||
| 300 | _axxv, 659 p. | ||
| 300 | _bIncludes index | ||
| 650 | _aHospitality industry- marketing | ||
| 650 | _aTourism- marketing | ||
| 700 | _aLewis, Robert C.; Yesawich, Peter C. | ||
| 942 |
_2ddc _cBK |
||
| 999 |
_c1213 _d1213 |
||