Aaker, David A. <br/><br/>
Marketing research 

 - 6th ed. 
 - New Jersey    John Wiley & Sons   2011 
 - xvii, 798 p. ; ill.  Includes index 
<br/><br/><label>ISBN: </label>981-253-181-5 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing research
<br/><br/><label>Dewey Class. No.: </label>C 658.83 M34