Hair, Joseph F. <br/><br/>
Eseentials of marketing research 

 - 2nd ed. 
 - New York, NY    McGraw-Hill/Irwin  2010 
 - xvii, 398 p.  Includes index 
<br/><br/><label>ISBN: </label>978-0-07-122028-6 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing research
<br/><br/><label>Dewey Class. No.: </label>C 658.83 Eg7