Cron, William L. <br/><br/>
Sales management : concepts and cases 

 - 10th ed. 
 - New Jersey   John Wiley & Sons  2010 
 - xix, 345 p.  Includes index 
<br/><br/> Dalrymple's Sales Management arms sales managers with the tools to help their companies gain a competitive edge as well as acquire strategic advantages in their careers. With the tenth edition, they'll find streamlined coverage for easier readability and retention. 
<br/><br/><label>ISBN: </label>978-0-470-4189-5 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Sales management<br/>Sales management Case studies
<br/><br/><label>Dewey Class. No.: </label>C 658.81 C88s