Marshall, Greg W.  <br/><br/>
Essentials Of Marketing Management 

 - New York    Mcgraw Hill  2011 
 - xxiv, 371 p.  Includes index 
<br/><br/><label>ISBN: </label>987-007-108202-0 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing --Management
<br/><br/><label>Dewey Class. No.: </label>C 658.8 M35e