TY - BOOK AU - Marr, Bernard TI - Data strategy : how to profit from a world of big data, analytics and the internet of things SN - 978-0-7494-7985-5 U1 - C 658.4038 M35d CY - UK KW - Business information services N2 - Explains how to profit from an effective data strategy in a world of Big Data, Analytics and the Internet of Things ER -