TY  - BOOK
AU  - Gamble, John E.
AU  - Thompson Jr., Arthur A.
TI  - Essentials of strategic management: the quest for competitive advantage
SN  - 978-0-07-122081-1
U1  - C 658.4012 G14e 
CY  - New York
KW  - Business planning
KW  - Strategic planning
ER  -