Kottler, Philip <br/><br/>
Marketing for hospitality and tourism 

 - 5th ed. 
 - Boston    Pearson  2010 
 - xxii, 683 p. ; ill  Includes index 
<br/><br/> The book is written with the hospitality and travel student in mind. The solicited and ur ments we received from students and instructors have been incorporated into the fifth edition told us Marketing for Hospitality and Tourism is readable and interesting. 
<br/><br/><label>ISBN: </label>978-981-0697-50-1 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Hospitality industry<br/>Tourism
<br/><br/><label>Dewey Class. No.: </label>C 647-94068 K84m