TY - BOOK AU - Hudson, Simon AU - Hudson, Louise TI - Customer service for hospitality and tourism SN - 978-1-908999-34-4 U1 - C 647.94068 H87c CY - Oxford KW - Hospital Industry KW - hospitality industry- customer services KW - Tourism KW - Tourism- Customer services N2 - Provides the 'whys' and 'hows'of customer service. Easy to read, very current, and full of references to all the latest research. Chapters cover financial and behavioural consequences of customer service, consumer trends, developing and maintaining a service culture, managing service encounters, CRM and much more ER -