Hudson, Simon <br/><br/>
Customer service for hospitality and tourism 

 - Oxford    Goodfellow Publishers   2013 
 - 304 p. ; ill.  Includes index 
<br/><br/> Provides the 'whys' and 'hows'of customer service. Easy to read, very current, and full of references to all the latest research. Chapters cover financial and behavioural consequences of customer service, consumer trends, developing and maintaining a service culture, managing service encounters, CRM and much more. 
<br/><br/><label>ISBN: </label>978-1-908999-34-4 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Hospital Industry<br/>hospitality industry- customer services<br/>Tourism<br/>Tourism- Customer services
<br/><br/><label>Dewey Class. No.: </label>C 647.94068 H87c