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Professional event management: a guide to meetings, incentives, conventions, exhibits, and events

By: Contributor(s): Publication details: Quezon City : C & E Publishing, c2024.Description: xv, 225pISBN:
  • 978-971-98-2306-3
Subject(s): Summary: A practical guide to professional event management covering the planning, organization, and implementation of meetings, incentive programs, conventions, exhibitions, and other events. It discusses event concepts, budgeting, logistics, marketing, coordination, and evaluation, with emphasis on developing skills for the Philippine MICE and events industry.
List(s) this item appears in: Newly Acquired Books (Graft List)
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A practical guide to professional event management covering the planning, organization, and implementation of meetings, incentive programs, conventions, exhibitions, and other events. It discusses event concepts, budgeting, logistics, marketing, coordination, and evaluation, with emphasis on developing skills for the Philippine MICE and events industry.

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