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Marketing in a Web 2.0 world : using social media, webinars, blogs, and more to boost your small business on a budget

By:

VanRysdam, Peter

Material type: Text

TextPublication details: Ocala, Florida ; Atlantic Publishing Group; 2010Description: 288 p. ; figs; Includes indexISBN:

978-1-60138-317-4

Subject(s):

DDC classification:

C 658.872 V35m

Summary: Marketing in a Web 2.0 World shows you how to take advantage of these latest technologies to market your business, and many of the tools require little or no money to implement. With Peter VanRysdam, as your guide, you will understand how social networks have fundamentally altered how the Internet is used as a marketing tool. You will discover how to draw visitors to your Web site with search engine optimization (SEO) and how to use Webinars, blogs, and podcasts to establish yourself as a leader in your industry.

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Holdings
Item type	Current library	Call number	Status	Barcode
Book	PCC CIRCULATION	C 658.872 V35m (Browse shelf(Opens below))	Available	4248

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Marketing in a Web 2.0 World shows you how to take advantage of these latest technologies to market your business, and many of the tools require little or no money to implement. With Peter VanRysdam, as your guide, you will understand how social networks have fundamentally altered how the Internet is used as a marketing tool. You will discover how to draw visitors to your Web site with search engine optimization (SEO) and how to use Webinars, blogs, and podcasts to establish yourself as a leader in your industry.

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