Strategic marketing planning
Material type:
TextPublication details: Amsterdam ; Butterworth-Heinemann; 2009Edition: 2nd edDescription: x, 552 p. ; ill; Includes bibliography and indexISBN: - 978-1-85617-617-0
- C 658.802 G41s
| Item type | Current library | Call number | Status | Barcode | |
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PCC CIRCULATION | C 658.802 G41s (Browse shelf(Opens below)) | Available | 4653 |
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| C 658.80072 M14m Marketing accountability: how to measure marketing effectiveness | C 658.80095 k48b Big M little m marketing : new strategies for a new asia | C 658.802 C85s Strategic Marketing | C 658.802 G41s Strategic marketing planning | C 658.802 K56b Blue Ocean strategy: How to create uncontested market space and make the competition irrelevant | C 658.802 M27h How to achieve zero-defect marketing | C 658.802 M34s Strategies that win sales : best practices of the world's leading organizations |
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