Essentials of marketing : A marketing strategy planning approach
Material type:
TextPublication details: New York ; McGraw-Hill; 2015Edition: 14th edDescription: xliii, 717 p; Includes indexISBN: - 978-1-259-25163-4
- C 658.8 P43c
| Item type | Current library | Call number | Status | Barcode | |
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PCC CIRCULATION | C 658.8 P43c (Browse shelf(Opens below)) | Available | 5284 |
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| C 658.8 M35e Essentials Of Marketing Management | C 658.8 M35m Marketing management | C 658.8 M69a Heritage marketing | C 658.8 P43c Essentials of marketing : A marketing strategy planning approach | C 658.8 P43e Essentials of marketing : marketing strategy planning approach | C 658.8 P44m Marketing management : knowledge and skills | C 658.8 W15m Marketing strategy: a decision-focused approach |
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