Marketing : principles and perspectives
Material type:
TextPublication details: New York ; McGraw- Hill Irwin; 2007Edition: 5th edDescription: xxxvi, 588 p; Includes indexISBN: - 978-007-126584-3
- C 658.8 B38m
| Item type | Current library | Call number | Status | Barcode | |
|---|---|---|---|---|---|
Book
|
PCC CIRCULATION | C 658.8 B38m (Browse shelf(Opens below)) | Available | 1642 |
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| C 658.722 B67s Supply chain logistics management | C 658.722 B67s Supply chain logistics management | C 658.787 M91e Essentials of Inventory Management | C 658.8 B38m Marketing : principles and perspectives | C 658.8 C73 Comprehensive study of marketing channels | C 658.8 F77m Marketing : a guide to the fundamentals | C 658.8 G54s Simplicity : the secret to effective marketing |
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