Cutting edge advertising: how to create the world's best print for brands in the 21st century (Record no. 1791)

MARC details
000 -LEADER
fixed length control field 00643nam a2200217Ia 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250730165319.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 250728s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 978-981-06-7888-3
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number C 659.132 Ai9c
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Aitchison, Jim
245 #0 - TITLE STATEMENT
Title Cutting edge advertising: how to create the world's best print for brands in the 21st century
250 ## - EDITION STATEMENT
Edition statement 3rd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Singapore
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Name of publisher, distributor, etc. Pearson Prentice Hall
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Date of publication, distribution, etc. 2007
300 ## - PHYSICAL DESCRIPTION
Extent xix, 451 p.
300 ## - PHYSICAL DESCRIPTION
Other physical details Includes bibliographical references and index
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Advertising
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Advertising layout and typography
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Book
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Total checkouts Full call number Barcode Date last seen Price effective from Koha item type
          PCC PCC CIRCULATION 07/30/2025   C 659.132 Ai9c 3900 07/30/2025 07/30/2025 Book