Understanding research design and methods : basic business approach for undergraduate level
Siniguian, Madonna S. ; Sison, Jerome G. ; Espares-Ciocon, Jewelyn C.
Understanding research design and methods : basic business approach for undergraduate level - 2nd ed. - Intramuros, Manila : Unlimited Books Library Services & Publishing Inc., c2025 - x, 163 p. : Includes references
is an introductory guide that presents the fundamentals of research methods tailored for business students. It explains key concepts such as research design, data collection, sampling, and basic data analysis using clear and practical examples. The book helps undergraduate learners develop the skills needed to conduct and write simple business research studies effectively.
978-621-427-275-4
Research methods /--Research methodology
Understanding research design and methods : basic business approach for undergraduate level - 2nd ed. - Intramuros, Manila : Unlimited Books Library Services & Publishing Inc., c2025 - x, 163 p. : Includes references
is an introductory guide that presents the fundamentals of research methods tailored for business students. It explains key concepts such as research design, data collection, sampling, and basic data analysis using clear and practical examples. The book helps undergraduate learners develop the skills needed to conduct and write simple business research studies effectively.
978-621-427-275-4
Research methods /--Research methodology