Consumer behavior and marketing strategy
Peter, J. Paul
Consumer behavior and marketing strategy - 8th ed. - Boston McGraw- Hill 2009 - xix, 555 p. ; ill. Includes index
978-007-126885-1
Consumer behavior
Marketing
C 658.8342 P44c
Consumer behavior and marketing strategy - 8th ed. - Boston McGraw- Hill 2009 - xix, 555 p. ; ill. Includes index
978-007-126885-1
Consumer behavior
Marketing
C 658.8342 P44c